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The meet was planned to start at 3pm and I was first to reach. So the discssuion with Nicole started about her recent travel to Taj Mahal and she was shocked about the number of visitors visit Taj Mahal every day. During the discussion she mentioned that 100 thousand visitors come to Napa Valley every year and then laughed by saying that 'I should not share this number with Indias, especially when I have witnessed Taj Mahal full of thousands of people at any point of time'. We were waiting for others to join and in the mean time we had a chance to talk to team from Aspri Spirits.
Anyone could figure out the passion in the eyes of Nicole Carter, who is
VP (Global PR) as she spoke about the oldest continuously operating
Napa winery, the 'Beringer'. This link shares some of the oldest
wineries in Napa Valley. This meeting happened at Golf Lounge of Hyatt Regency which was hosted
by India’s leading wine importers Aspri spirits to showcase Beringer and
Stags Leap wines both coming from the house of Treasury wines. Nicole shared some details about both the wines & I personally loved Zinfandel.
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During these conversations, Nicole carter talked about Wine Consumption in India and she put an example of domestic flights in India and how it's different from other parts of the world. Nicole talked about her vision and said that her dream would get fulfilled when domestic flights start serving wine. Although I couldn't relate to it because more that the consumption trends, it's also related to economic state of the nation and the social priorities. Wine is about experience, Nicole added. Zinfadel is foundation level offering having great fan following in United States. During the conversation we talked about movie Sideways which changed some trends in wine industry across the world.
Stag’s leap winery which started in 1893 is now popularly known as a resort in the picturesque Stag’s Leap district and saw three families own it till the revitalisation of the winery in 1971. 'Christophe Paubert the winemaker for the last 5 years now is trying to bring in some European sensibility to the wine' said Nicole Carter. Probably this goes back to his French origin and more so his experience in the Bordeaux.
Quality of grapes is critical for one of the best Wine in the world and right processing it another key thing. To know more about some of the famous grapes qualities can be checked at
Beringer is official sponsor of PGA and there is lot of fan following of winery. Nicole also talked about food pairing and she personally prefers to choose wine first & then something to snack.
Comments
Richa
It was a good experience to meet different set of folks at same place and talking about wines...